“One way up
One way down…
What you gon do
When you get your crown, yo?
One way up
One way down..
Look,
Now what you gon do
When you get your crown, yo?
One way up
One way down..
Now what you gon do
When you hit the ground“? “
– Jacobi Ryan, “All Time High”
It’s Friday and this is where we at with the “52in365 Formerly Fresh” campaign today – for Week 5 Jacobi is elevating your vibration by peeling back your conscience and shaking up your consciousness with his latest track “All Time High” (prod. by Devoll). But he ain’t askin’ if YOU woke, but rather what’s your response to the reasons why you are woke while you here – “What you gon do when you get your crown?” Let me not distract you from the fact that the track is also somewhat of a battle cry as Jacobi delivers a flow that is aggressively passionate and lyricism that evokes his frustrations (“I’m sick of my people dying/I’m sick of these people lying at an all time high/My anger is at an all time high…”) as he questions whether or not his folks gon chill or try to build. Make no mistake about where Jacobi is at with it as far as knowing his purpose and commitment to issues he addresses on “All Time High” per this one lyric solution that I love on the track – “visionary until I hit the obituary”. This light, this purpose, and determination you cannot ignore.
When Jacobi dropped his EP “Regardless” earlier this year, I think I mentioned something about the music featured on the EP was akin to listening to a good as LP all night long with red cups raised in the air doing a two-step. Now, as heartfelt, conscious and conscientious as “All Time High” is lyrically, and as forceful as Jacobi comes across in his feelings, “All Time High” has a dope, gritty sound and is laced with a tribal like, bounce and bass heavy track. Woke or not, building with your people or not, this track will make you wanna get it in on the dance floor in the club – red cups raised. And, if you heard Jacobi’s “Young Kings Came Up” – this track is more of that what I call that #OklahomaKnock – bonafide head nodder by way of Lawton.

This coming Monday don’t forget to check out Jacobi’s “The More I Know, The More I Don’t podcast to hear about the genius behind “All Time High”. In the meantime, listen to the snippet of “All Time High” which is now available on all digital streaming platforms and enjoy!

Listen to last week’s episode of Jacobi Ryan’s “The More I Know, The More I Don’t” podcast below to find out the background story behind Week 4’s #52in365 #FormerlyFresh track release for “Friday Patience”, as well as his thoughts on why motivation is bullshit, and why we should stop basing our reality off of human logic.