Jacobi Ryan is giving fans and new listeners a bonifide musical journey with his creative #52in365 #FormerlyFresh campaign. The name of the campaign originated from the fact that he will be releasing weekly tracks all 2019 and he’s somewhat ditching his former name “Fresh” and now goes by his real name Jacobi Ryan. And, he has delivered nothing but consistent, dope, content, including “The More I Know, The More I Don’t” weekly podcast, since the campaign begin. Jacobi’s #52in365 creative “vault” is going to be both, massive, amazing and timeless as well as something to treasure as far as music projects are concerned.
Last Friday, Jacobi kicked off Week 7 of the campaign and released his track for “Is It You?” And, today he dropped the visuals for the track as he will every Tuesday for all of the weekly tracks. The visuals are aesthetically simplistic, which aligns with most of the visuals for the #52in365 campaign as the music and lyrics are already powerful and engaging. For those that have followed the campaign, you’ll see in the visuals for “Is It You?” that this is the turning point where Jacobi has definitely invited you to be a part of his music and life journey with a little taste of faith, love and conflict, transparency, and vulnerability. Again, it’s Week 7 of the #52in365 #FormerlyFresh campaign y’all, and truth be told, it’s starting to evolve into something more like a dope, cinematic, digital musical treasure. Don’t you agree? Watch and enjoy!